Digital tools to support,
inform and empower parents

Modern parents are often bombarded with well-meaning information from all corners, and increasingly turn to digital products in the early stages of their child’s life. We’ll help you to help them with cutting edge UX, UI and design.

Parenting products powered up...

A growing product

If you have an existing product that, like so many in the parenting sector, has grown organically, we’d love to hear from you.

Perhaps it has roots in a forum or message board, and has a healthy following but needs some UX and UI design love to get it performing its best.

Blog post

How parents read and why it matters: testing with content for Action for Children

When we created Dots for Action for Children we tested with real content at the earliest possible stage. Some of our discoveries were pretty surprising!

Read article

We know that delivering UX that engages parents of all types, when there really are no generalised solutions in parenting itself can be a headache.

That’s why our all star team are ready to get working on a product makeover that wows parents and helps their loyalty – as well as your product -grow along with their family.

Lighthouse provided us with thought leadership and best-practise recommendations. They’re flexible yet effective.