Changing a charity through digital transformation

Tom talks to us about how Friends of the Earth are trying to focus more on digital to keep up in the ever-changing charity sector. Along the way we discuss:

  • The successes and difficulties in trying to adopt a “Digital First” way of thinking
  • How moving to a digital fundraising approach will extend the charity’s life
  • How internal meetings, events and comms have helped excite and educate FoE staff